Beyond the screen
Non-clinical physician jobs are positions before they are jobs
Why the search for non-clinical physician jobs, physician consulting, and medical advisory board seats fails when it starts with a job board, and what to build instead
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The business behind the expertise.
Building an audience is one thing. Knowing what to do with that attention is another.
Here we explore the business behind physician and healthcare brands: growth strategy, PR and media, brand partnerships, representation, commercialization, practice growth, and the decisions that turn expertise, credibility, and attention into something with lasting value.
Category: Beyond the screen 11 articles
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Beyond the screen
Nurse coaching and nurse entrepreneur ideas: building a business on a nursing license
What a nurse coach is, how to become a nurse coach, and the nurse entrepreneur ideas that actually work, with the marketing and business side explained honestly
Beyond the screen
Physician coaching as a business: what it is, who it is for, and how coaches actually get clients
What a physician coach does, who hires one, how to become a physician coach, and the honest answer to the question every new coach asks: where do the clients come from?
Beyond the screen
Physician expert witness work: fees, positioning, and how to get retained repeatedly
How physicians become expert witnesses, how expert witness fees are structured, what attorneys look for, and how to position yourself so the retentions keep coming